TerrierWorks is the partnership of a Software Engineer consultant and Strategic Insights consultant. Through the creation of TerrierWorks, we are able to share our areas of expertise, a little bit about who we are and what we can do for you.

And you're probably wondering why we call ourselves TerrierWorks - it all started with a little dog named "Bean," whose mind worked non-stop like we do…we miss you girl.

Bill Butterfield | Bill@terrierworks.com


Bill is an accomplished Lead Software Engineer with over 20 years of experience in the end to end process of software design and implementation. He has worked extensively in both the agile and waterfall methodologies, to iterate on user/business requirements, prototypes, object-oriented design, interface implementation, testing, and maintenance. Bill has experience in the domains of consumer interfaces, retail products, financial systems, and manufacturing environments.


Bill is currently a Senior Software Engineer for Tidel Engineering, responsible for developing and enhancing functionality for a major cash management solution for retailers in C# and C/C++.  He designed and developed a web interface for Tidel’s devices to interface with a central management system using HTML, jQuery, SQL Server and SignalR.  Along with these projects, Bill was responsible for enhancing middleware software using Camel, Java and JAXB to assist in integration of large scale commercial solutions being deployed to the field.


Prior to Tidel, Bill was a Senior Software Engineer for GE Energy, a Lead Software Engineer on a large retail photo kiosk, found in discount retailers throughout the U.S. He was responsible for developing the kiosk user interface and experience using C\C++\C#\WPF and QT, that included image manipulation and editing capabilities for digital images and products. Bill designed and implemented functionality that allowed the kiosk to change its look and feel without recompilation and full internationalization capabilities, along with products to be added and removed on the fly, including multiple price points and multiple fulfillment destinations.


Bill brings experience working for small firms, such as SolidFX and Radiation Dynamics, Inc., along with large firms such as Bloomberg, Clariion and Seagate Software. Bill graduated from Worcester Polytechnic Institute in 1997, with a B.S. in Electrical Engineering and is a veteran of the U.S. Navy.



·         C/C++, C#, Java 2, XML, XAML, HTML, JavaScript, Perl, SQL, PHP, Fortran, Assembly

·         Platforms: Windows, Linux, UNIX, MAC-OS, OS/2

·         API: QT, WPF, MFC, WIN32, .NET

·         Tools: MS Visual Studio, Eclipse, GDB

·         Hardware: RS-232, SCSI, RAID, Tape Drives, PCs

·         Sun Certifications: Java Associate and Java Programmer 5.0


View Bill's Resume

LB Herbert, Ph.D. | LB@terrierworks.com


LB leverages a background in user experience design and research, market research, and analytics to generate insights for improving user experience and in turn profitability. Spent the past 20 years gathering insights to drive strategy and design on the client side for brands such as JCPenney, Kodak, Symantec, and PepsiCo, along with serving on the agency side at Health Union, Bottle Rocket Studios, and MEplusYOU. 


Amidst the changing landscape of online, mobile and social media, constantly learning new tools and measurement techniques, so that insights are efficiently gathered and acted upon in the design process. Her pro-active, strategic, and pragmatic business style and track record, demonstrates her appreciation for how customer research and business processes must be continually aligned to optimize marketing impact.

LB is currently the Executive Director of Research & Analytics at Health Union, where she oversees the R&A team, along with its operations and technology for data collection, statistical analysis, and generation of insights. In her role, she serves as business owner of a data warehouse for consolidation and reporting of multiple data sources into a single repository for the organization.


Additionally, LB leads the data collection and analysis of large-scale in-depth research studies specific to the health condition areas Health Union serves, as well as crafting custom client research studies.


LB serves as a consultant on strategic insights programs for a variety of verticals and clients, such as The Container Store, Zoe’s Kitchen, PepsiCo, and Intuit.


Previous roles include:

·         Sr. Lead of Analytics & Insights at Bottle Rocket

·         Director of Analytics & Insights for imc2

·         Senior Manager of Customer Insights for JCPenney

·         Human Factors Studio Manager at Eastman Kodak Company

·         She also worked at large brands such as Merrill Lynch, Huawei Technologies, Newsday, Inc. and Symantec.


LB holds two US patents for innovative software features resulting from her research and design work at Kodak.


LB earned her Ph.D and M.A. from University of Connecticut in Industrial/Organization Psychology, where her dissertation investigated where to include users in the user-centered design and research process. 


View LB's Resume

View LB’s Publications and Patents List